投稿時間:2022-07-27 10:22:28 RSSフィード2022-07-27 10:00 分まとめ(25件)

カテゴリー等	サイト名等	記事タイトル・トレンドワード等	リンクURL	頻出ワード・要約等/検索ボリューム	登録日
ROBOT	ロボスタ	子どもたちが社会課題解決に取り組む「STREAMチャレンジ2023」課題は「テクノロジーでSDGsに貢献する」に決定	https://robotstart.info/2022/07/27/stream-challenge-2023.html		2022-07-27 00:00:59
IT	ITmedia 総合記事一覧	[ITmedia ビジネスオンライン] 「サーフィンの町」にグランピング施設が登場、特徴は？	https://www.itmedia.co.jp/business/articles/2207/27/news072.html	itmedia	2022-07-27 09:38:00
TECH	Techable（テッカブル）	VR旅行やARスポーツを体験！ “新しい明日”との出会い展、リアルとメタバースで開催	https://techable.jp/archives/182775	株式会社tc	2022-07-27 00:00:41
デザイン	コリス	商用利用無料、UIデザイン用のSVGアイコンが1000種類以上！ 改変・再配布も可の太っ腹ライセンス- MingCute Icon	https://coliss.com/articles/freebies/mingcute-icon.html	続きを読む	2022-07-27 00:36:21
python	Pythonタグが付けられた新着投稿 - Qiita	VSCODEでPythonのインタープリター選択(解決?)	https://qiita.com/kitahide12123/items/b92091c6f1f0807aa25f	editorvisualstudiocode	2022-07-27 09:53:21
js	JavaScriptタグが付けられた新着投稿 - Qiita	【Chrome拡張機能】Githubのコミット間差分表示ページURLを生成して開く	https://qiita.com/youzhen0x38/items/f46d4f93f9b63dd8d01d	manifest	2022-07-27 09:52:35
js	JavaScriptタグが付けられた新着投稿 - Qiita	【Vue.js】<script setup>って何がいいの？	https://qiita.com/kotobuki5991/items/50a41e4344d2b2047596	ltscriptsetupgt	2022-07-27 09:09:34
Linux	CentOSタグが付けられた新着投稿 - Qiita	CentOS7にpython3.10系を入れた場合のSSLエラー(pip is configured with locations that require TLS/SSL, however the ssl module in Python is not available.)	https://qiita.com/nunnunnununun/items/76b9a6b8b9eadbe495fe		2022-07-27 09:24:58
海外TECH	DEV Community	Essential Tips for Improving Your Web Design in 2022	https://dev.to/riskfrosh/essential-tips-for-improving-your-web-design-in-2022-36cf	Essential Tips for Improving Your Web Design in Have a planNow that you ve acknowledged that your site likely needs some improvements it s time to work your way backward and create a plan detailing how you ll tackle them Start by mapping out your customer journey from the first time someone visits your website to the moment they become a customer When doing this think about which pages are they going to view what content are they going to read and what offers are they going to convert on Understanding this will help you design a site that actually helps nurture leads through the sales funnel read also How to increase your website traffic for freeI ve always liked Leadfeeder s customer journey map as a great example You don t need to make it as graphical as they did but it gets the point across It illustrates what users do when visiting their website and what commonalities occur between those who do and do not become customers leadfeeder infographicIf you are struggling to compile this data or lack a CRM that would make researching this easier you can always interview your customers Ask if you could have minutes of their time to ask them a few questions you can even compensate them with a Starbucks or Amazon gift card Interview as many people as you can but no need to go overboard Then use this data to map out your strategy This will help you identify the key touch points of your website or the areas your users interact with you may like how does link building help seoThroughout these touch points you should be able to map out the emotion thoughts goals pain points and opportunities each touchpoint needs to evoke Answering these questions will help you direct your design Is their imagery that will help best address these areas in the way you want What about a particular color palette Getting started on your customer journey map will help create answers to these questions and better reinforce your design Creative Offline Website Marketing TechniquesRemove distractions and reduce frictionCertain elements on your website are going to detract from the value and message you re trying to convey Complicated animations content that s too long and “stocky website images are just a few examples With an audience that only has an attention span of eight seconds you need to make it abundantly clear what your user will learn on the page they re viewing and your design must not detract from this This starts with making sure you have consistent brand guidelines you can work off of This should detail your font styles colors imagery iconography and logo usage Without this it s easy for brands to struggle when designing pages You ll likely start to see arbitrary colors and varying font styles and sizes used which in turn can distract from your message or create visual confusion for people trying to convert It s also important to avoid too many on page animations or interactions If you re scrolling through a page and see every button pulsing or a section of icons each with their own animation it can feel overwhelming and distract them from reading what s on the page Let s take a look at the website below as an example Note since I m treating this as more of a critique I m removing the brand s logo from the image so they can remain more anonymous remove distraction and friction When looking at this site the first thing I noticed was the colors For one thing the way they are used makes it hard for the user to decide where their eye is supposed to go Should it be one of the two red buttons What about the hello bar Or maybe the top of the navigation You need to figure out where you want users attention to go when they arrive on the page and what order it needs to flow naturally This current color arrangement creates friction in accomplishing this Second there are some areas of inconsistent spacing The hanger in the hello bar you creates a second line that could easily be fixed if the width of the container around the text was increased The H also isn t exactly vertically centered in the white area drawing your eye to “issue rather than the bulk of the message In the grey section below the header they lead with a button which doesn t have much context and feels sandwiched on top of an image As a user I m left to wonder if it s supposed to have space below or if it s supposed to directly relate to the image Did the site just load incorrectly This internal debate creates friction and confusion Let s look at a page that offers a better user experience and abides by brand guidelines Remove distractions and reduce friction Above we have Communication Square another company in the IT space At first glance this website utilizes a much cleaner look and feel with less bold colors and more white space When it comes to colors I like how Communication Square has two buttons colors one for the lower priority top or middle of the funnel actions blue and one for the bottom of the funnel action orange As a result my eye immediately goes to the orange the more important action they want me to take read aTheir fonts also feel much more cohesive There looks to only be one font family used in either a light medium or bolded weight This creates uniformity and makes everything work together nicely read also how to build your Company s Web Site Quality Approach The hero image overall offers little room for distraction The fact that the hero image itself isn t too detailed and is masked with a white overlay allows the content to stand out rather than it disappearing into the image Details like this really help make or break your overall website experience and help your users better understand what you want them to do leaving less room for confusion Add social proofIf you shop like most people when you re on Amazon chances are you gravitate towards products that contain mostly four to five star reviews from people who wrote out their experiences with a product In looking at these reviews we gain trust in the product that it will do what it promises and we need it to do which in turn pushes us to purchase it The same effect is applied to your product or service and website If users see impactful testimonials from real people studies show your prospects are more likely to buy your product But how should your testimonials visually look so they effectively create that trust with your users when they see them you may like How to Build a Website and How Much Bandwidth Does Your Web Site Need Well there are a few strategies you can take But first you need to think about what format of testimonial you want text or video Historically video testimonials have been found to be the best This is because the medium naturally keeps your user s attention for longer and also builds a stronger human connection being able to hear voices and see faces of real people You also have the option of text testimonials however which when designed and incorporated properly will still help build trust with your users Upland Adestra is an enterprise email and marketing automation software company in the United Kingdom They have four videos on their testimonial page that each are contained in their own sections video social proofRather than arbitrarily place all the videos next to each other Upland separated them and accompanied them with a header and sentence detailing the result or benefit the client had working with them Now users have context to what they will hear about in the videos I also like how a few of the videos show thumbnails of someone talking which visually reassures the user that they will likely be hearing from the client themselves as opposed to watching a text based video If you re aren t yet equipped with video testimonials like Upland then you ll likely have a case studies page where you can talk in detail about everything you did to help your clients Zenefits has done a great job of this on their website zenefits case studiesEach card is designed with an image that showcases members of that company which is way more trustworthy than if they were to use stock photos or just a picture of their logo And because they have five pages of testimonials they ve added a filter at the top of the page that allows users to segment what types of industries or solutions to look for Now users can find the types of case studies they want faster zenefits filteringFinally if your site only has text testimonials without case studies there are aspects you need to be mindful about when designing them out For instance you can t just put a set of text testimonials and a name alone It s less likely these will be taken as truth since it will leave users wondering what company they work for what their job title is and visibly what this person looks like for visual confirmation that this person is likely real Take a look at this testimonial section on Drift s website drift testimonialsIn their case they use tweeted reviews but you can easily supplement this layout with something not using a Twitter feed Regardless of them coming from Twitter this section gets a bunch of things right One there s a large number of reviews that can be seen at once thanks to the interest styled layout Secondly the testimonials include photos and people company names making the reviews are that much more legitimate When it comes to places to include testimonials on your website I always recommend your homepage service pages and or on a dedicated testimonial page that you include in your navigation Each of these pages is the best touchpoint for people who are either learning about your company and considering buying So long as they are genuine testimonials will better your website s experience and build trust with your prospects before they become clients Implement calls to actionOnce your visitors land on your site likely through the blog or home page you need to guide them to places on your website that will help nurture them to conversion People are lazy so make this easy for them Point them in the right direction so they don t have to struggle to find what they are looking for One of the best ways to improve your web design with this in mind to use strategically placed call to actions in areas such as the top right of your navigation below sections that require action and at the bottom of your website pages But don t lose sight of your buyer s journey The easy thing to do on your website is to inundate users with the most bottom of the funnel BOFU call to action wherever they go but if someone is not ready to buy then they likely will take no action at all Instead you should meet your user where they are based on the page they re viewing For example if they re on a website learning about a material used to build a custom closet this person is more likely still educating themselves and becoming aware of their problem Rather than smacking them with a contact us call to action give them one to view a comprehensive guide on custom closet building materials They ll be more likely to convert as it s their current concern Take a look at a real life example of this The title of it is Obvious Reasons You Need a Website Redesign But Are Still Ignoring Readers who land on this article are likely thinking about a website redesign and are trying to confirm if it s the best decision for them So it only makes sense to show them a call to action that will help them learn more about it The offer we present to them is an ultimate guide to redesigning your website where they can hopefully find the answers to almost all they are looking for in one place ctaThese types of offers also have the benefit of building trust with your users If these work to educate them they will begin seeing your company as a thought leader leading them to feel more comfortable researching your services Use the right stock imagesWe always recommend using original photography on your website but if that s not an option there are techniques you can use to help pick out the right type of stock photo While stock photos save you the time of producing your own imagery many websites have imagery that falls into cliche You ll also find a lot of other websites may be showcasing the same imagery which certainly doesn t help for your credibility Users will “subconsciously project their negative experiences onto these stock photos reducing trust and adding friction to the process of converting So when choosing stock photos try to stay away from these cheesy images These are the photos of people high fiving with over exaggerated smiles groups looking at the camera executives in superhero costumes groups of suited people jumping in the air When was the last time you saw people in these scenarios in real life Look instead for photos that depict realistic scenes in well lit environments This could be people in an office talking over a meeting table in business casual clothing over the shoulder shots of people typing on a laptop people drawing on a whiteboard in an open room These are the types of scenes others will start to recognize as legitimate Look for candid images and ones in real life settings rather than studios So rather than using photos like this bad stock image minBad Stock Photo minbad stock photo minWhich feel unrealistic for the reasons mentioned above try going to photos like this good stock image good stock imageGood stock image Once you find photos like this that you like you should run them through TinEye to get an idea of how many people are using that photo on their website If the numbers are in the thousands it might be best to use a more uncommon photo tineyeThis will aid in bringing more realism to your brand and making sure the images match who you are and what your content is explaining You can also check out this article for some awesome stock photo website suggestions if you find yourself struggling with getting more realistic photography on your website Being more mindful with your photography will help better represent your brand and how you want others to perceive it	2022-07-27 00:42:45
海外TECH	DEV Community	Proven Ways to Increase Website Traffic	https://dev.to/riskfrosh/proven-ways-to-increase-website-traffic-4kl8	Proven Ways to Increase Website TrafficPerform Keyword ResearchAlways include relevant keywords in your content Keywords should be used naturally not stuffed into the content so much that they detract from the main idea or distract the reader It s important to use keywords throughout the content like the meta description the page title the URL headers and a few times throughout the piece relate how to protect your website content from being copiedTo conduct keyword research you can use tools like Moz Ahrefs and SEMrush These sites show what keywords competitors are using how often people search for keywords how expensive the keyword is for pay per click ads related keywords and much more valuable information to guide keyword strategy Hiring an SEO agency is always an option as well as they can offer valuable insights and perform audits to identify issues that may be keeping your site from being shown in search engines Create Memorable ContentIt s not enough just to post content you need to create content that s memorable and cuts through the noise In fact useful and memorable content is one of the top ways to increase website traffic People use Google to find specific thorough and accurate answers for their questions and your content should be there to provide those answers In fact websites featuring blog content generate more search engine indexed pages than those without it In addition sites that release more than posts per month receive nearly times more traffic than those that publish zero to four articles The bottom line is that when you care about the content you produce post regularly and research what your audience wants to see web traffic should improve Write Guest PostsGuest posting for other websites is an effective way to generate backlinks boost referral traffic and increase search engine results page SERP rankings You should always thoroughly research websites within your industry to pitch First look at a website s content and make sure it s high quality check its domain authority and study their guest posting guidelines Also ask the publication if they ll promote the post on social media and if they ll tag you read also how to report a website for stealing contentKeep Active Social Media PagesSocial media is huge for attracting visitors Here are some ways it should be used to increase website traffic Post content blogs e books white papers infographics videos etc across your social media platformsInteract with followers by replying to them reposting their content and tagging themUse relevant hashtagsUpdate the link in your bio to promote new content when it comes outChange a cover photo to promote new contentTag influencers who may be interested in the contentInclude enticing information from the content to encourage people to click the link to itReply to other people looking for answers with links to your contentyou Use Advertising to Increase Website TrafficAdvertising through paid search social media and display ads can be an efficient way to increase website traffic Each option comes with its upsides and downsides ーfor instance users can block display ads and the average cost per click for Google Ads on the search network is between and per click ーso it s important to set budgets and goals before investing a ton of money into it you may like A Good Web Design For instance when doing pay per click PPC ads it s critical to start with one campaign and a few different ad groups containing the keywords you want to target most Once campaigns begin see how audiences behave with various keywords Maybe one keyword only resulted in impressions which didn t increase website traffic while another resulted in clicks and conversions Send Email NewslettersPromoting content through email newsletters is an effective way to increase website traffic Here are a few email marketing best practices Include enticing information from the content in the subject line and in the body of the email Insert a link or button that subscribers can click to read more of the content Make sure emails are mobile friendly Links should be easy to see since of all email opens are done on mobile devices Employ personalization tactics by including the name of the subscriber Make the email visually appealing with the use of well designed templates Conduct A B testing to see which versions of emails receive more opens and clicks read also Is your website content delivering you results Influencer OutreachIndustry influencers are eager to share content that their followers will love Businesses can connect with influencers in a few ways including Tag the influencer in a social media post if your piece references their content or research Ask the influencer for an interview Q amp A then tag or email the influencer when the content is posted They ll likely share your content with their audience Do a round up with multiple influencers i e “ Experts Predict Small Business Trends for and tag each of the participants when promoting the post on social media Pay influencers to run sponsored posts on their social media pages If you re not sure where to start try using tools like HypeAuditor and BuzzSumo to find the right influencers in your industry or reach out to a digital marketing agency who can do influencer outreach for you relate how to protect your website content from being copiedCreate a Helpful Industry Tool or ContentGiving prospects something of use is a great way to drive more traffic For example we created an editorial calendar template here at our content marketing agency that was free for anyone to download We wanted to give marketers a tool to make creating and posting content easier Create various tools and content that would help out others in your industry then offer them for free on their websites By posting gated content tools offering the content and tools in exchange for the user s contact information you can maximize your returns and find new leads Another way to increase website traffic is to promote the content tools on relevant LinkedIn Groups or forums where people in the industry interact Submit Press Releases to Influential PublicationsWhen businesses create press releases to promote themselves or their clients they shouldn t just place them on a press release syndication website and wait to see what happens They need to actively push the release and send it to influential websites and publications in their industries When we want to announce our client s good news we send it to industry blogs and publications that their audience reads As a result we can collect dozens of new leads and boost referral traffic for the client Exchange BacklinksWith so many businesses trying to increase website traffic there are many opportunities for backlink exchanges Reach out to relevant sites and offer your content as an additional resource to include in one of the site s posts To add an extra incentive you can offer a mutually beneficial backlink exchange offering to add one of their links to a post of yours as well how to report a website for stealing content	2022-07-27 00:29:09
海外TECH	CodeProject Latest Articles	Delegates and Callbacks in PPL	https://www.codeproject.com/Articles/5338271/Delegates-and-Callbacks-in-PPL	examples	2022-07-27 01:00:00
医療系	内科開業医のお勉強日記	p16発現:特発性肺線維症の現行最良モニタリング?	https://kaigyoi.blogspot.com/2022/07/p16.html	pの発現とIPFまたは他の線維性間質性肺疾患ILDsの診断、X線像パターン、老化病巣特異的遺伝子発現、抗線維化療法反応、lungtransplantLTxfreesurvivalとの関連を探った。	2022-07-27 00:51:00
金融	金融資本市場分析 | 大和総研グループ	FinTechが家計の金融行動に及ぼす影響	https://www.dir.co.jp/report/research/capital-mkt/asset/20220727_023190.html	ロボアドは、行動バイアスを抑制する効果があるとの見方が多いものの、多くの投資家はデジタルな助言をさほど選好していないことがデータからは示唆される。	2022-07-27 10:00:00
金融	日本銀行：RSS	「生活意識に関するアンケート調査」（第91回）の実施について	http://www.boj.or.jp/research/o_survey/ishiki.htm	生活意識に関するアンケート調査	2022-07-27 10:00:00
ニュース	BBC News - Home	Could the Great Lakes solve US shipping woes?	https://www.bbc.co.uk/news/world-us-canada-62157479?at_medium=RSS&at_campaign=KARANGA	chain	2022-07-27 00:19:06
ニュース	BBC News - Home	South Africa gun crime: 'Every night there are bullets'	https://www.bbc.co.uk/news/world-africa-62303245?at_medium=RSS&at_campaign=KARANGA	africa	2022-07-27 00:02:05
ビジネス	ダイヤモンド・オンライン - 新着記事	バフェット氏出資の中国BYD、テスラに迫る勢い - WSJ発	https://diamond.jp/articles/-/307102	勢い	2022-07-27 09:19:00
北海道	北海道新聞	サウジ皇太子、ギリシャ訪問　記者殺害事件後、初ＥＵ入り	https://www.hokkaido-np.co.jp/article/710576/	殺害事件	2022-07-27 09:39:00
北海道	北海道新聞	【道スポ】日本ハム清宮、ＭＶＰサヨナラ弾　初球宴で「自分が一番ビックリ」	https://www.hokkaido-np.co.jp/article/710574/	日本ハム	2022-07-27 09:37:00
北海道	北海道新聞	東証、５４円安　午前９時１５分現在	https://www.hokkaido-np.co.jp/article/710575/	日経平均株価	2022-07-27 09:37:00
北海道	北海道新聞	ＷＮＢＡ町田「これからが大事」　ミスティックス、ＰＯへ手応え	https://www.hokkaido-np.co.jp/article/710572/	町田	2022-07-27 09:22:00
北海道	北海道新聞	逮捕後にコロナ感染、勾留停止を　愛知、弁護人が地裁に申し立て	https://www.hokkaido-np.co.jp/article/710569/	新型コロナウイルス	2022-07-27 09:07:00
ビジネス	東洋経済オンライン	妊婦にひれ伏す？｢韓国の男はつらいよ｣が深刻だ ｢少子化｣｢美容意識｣が進んだ結果…驚きの実態 | リーダーシップ・教養・資格・スキル | 東洋経済オンライン	https://toyokeizai.net/articles/-/605197?utm_source=rss&utm_medium=http&utm_campaign=link_back	国際感覚	2022-07-27 09:30:00
マーケティング	MarkeZine	コロナ禍で浸透した仮想通貨　メタな市場の鍵を握る「仮想通貨保有者」の特徴とは？	http://markezine.jp/article/detail/39478	コロナ禍で浸透した仮想通貨メタな市場の鍵を握る「仮想通貨保有者」の特徴とは暗号資産取引の活発化やメタバース技術の成長にともない、「仮想通貨」への注目が集まっています。	2022-07-27 09:30:00
マーケティング	AdverTimes	広瀬すずが「三井のすずちゃん」三井不動産の連続CMドラマと新聞小説開始	https://www.advertimes.com/20220727/article391039/	三井不動産	2022-07-27 00:32:08